What Sets Us Apart

The reasons people chose to support charitable organizations are varied. It may be a personal connection to the cause, a request from a friend or family, or even a desire to win a prize or recognition. Charitable events strive for a “hook” or incentive to attract supporters and many have the backing of corporate sponsors to underwrite their promotional budget.

The grassroots philosophy espoused by Terry Fox in 1980 guides the organization to this day. His vision of non-commercial, all-inclusive events sets the Foundation apart in a highly competitive environment. Living up to the example set by Terry allows the organization to think outside the box of traditional fundraising models. Terry Fox supporters donate to the cause in the true spirit of Terry Fox – selflessly, generously and with great compassion for others.